The only thing the iPad might be lacking

I, like many others, like the iPad. I don’t own one, and never have, because as much as I love my iPhone, I don’t like one simple thing:

– it’s got no separation for users

Separation for users, while a common thing on computers, including OS X, is very uncommon on phones and tablets. On phones like the iPhone this is entirely justifiable because phones in general have only one intended user. It’s a PIM, or personal information device. Computers are very much the opposite, where more then one users frequently accesses the same computer both in a work or a home setting.

Enter the tablet. The tablet seems to fit right between those two groups, but one thing is for sure: a tablet is often shared amongst people in a household.

Now comes the issue of user separation: my girlfriend and I both have email accounts, Facebook and twitter accounts, etc, that we would like to access on a tablet we would share. We also both have iPhone’s and Mac’s. But neither of us has any interest or business in the other’s email or Facebook, and the mentioned apps are not build to support more then one user for the most part, anyway.

Now, one might argue that we could just choose not to use email, Facebook, twitter, and what not, on the tablet, and this is possible. However, how much sense does it make to purchase a device for about € 499, and then be utterly limited in it’s use? And no, buying two would simply be wasteful.

So, one seemingly innocent feature, would probably open up a whole new piece of the market. I know it would for us. I imagine tablet manufacturers would much rather sell everyone in the household his or her own tablet. But in cases like this it’s not about making the most money, but just doing what’s right. You’re probably not going to loose sales over it. Some households will still buy more then one tablet, simply because the demand is high enough to justify such a purchase.

Steve Jobs : 1955 – 2011

In memoriam, Steve Jobs, 1955 – 2011

Apple has used the following text on more then one occasion, and I think it sums up Steve Jobs like few other texts could:

Here’s to the crazy one. The misfit. The rebel. The troublemaker. The round peg in the square holes. The one who see things differently. He was not fond of rules. And he had no respect for the status quo. You can quote him, disagree with him, glorify or vilify him. About the only thing you can’t do is ignore him. Because he changed things. He pushed the human race forward. And while some may see him as the crazy one, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

– Apple Inc.

my friend Marjolein also sums it up quite beautifully in her blogpost.

Apple videostore stupidity

I don’t get Apple.

Apple TV
Apple TV

They make great products, have a great iTunes store, and make sure their products work with iTunes. Sounds pretty good, even if you are terrified of something called ‘vendor lock-in’. (which I am not)

Okay, so now we have something called: “Apple TV”. It breaks every rule of intelligent commerce and marketing in the Apple book. It’s useless. So, okay… you get to listen to your iTunes tracks, and watch your iPhoto pictures, and even youtube on your HD tv, through the Apple TV.

BUT!

it’s most important feature is shamelessly missing: video rental/purchase.

At least, when you live in The Netherlands, like I do.

When iTunes 8 was launched, it heralded iTunes’ wonderful feature to rent and purchase HD movies. But once again, this feature, with enormous amounts of my fellow Apple Mac / iPhone / iTunes users (and potential, if not current, Apple TV buyers/users) waiting for it,  is lacking in this country. EVERYONE I’ve spoken who uses iTunes (quite a lot I might add) have stated this is THE feature they are literally dying for.

Apple, where art thou Apple?

Update: since this post apple has released the Apple TV2 and it’s full-HD successor, and the video store in The Netherlands.

Windows market share drops below 90%

Some historical firsts are quite newsworthy.

Net Applications reports that for the first time ever, Windows market share has dropped below 90%.  According to sources, this is mainly because Mac OS X is grabbing a stronger footing in the global OS market with 8.87% share. Linux, the iPhone and the PS3 gain a bit too, while FreeBSD looses 0.01%.

Now mind you, these are digits from consumers visiting sites, there could be much more market share for Linux and FreeBSD, because there are many servers running those operating systems, and servers don’t tend to visit websites all that much. The same, off course, can be said for windows servers.

This is significant, Windows has always been the dominant party in the desktop user market, and seemingly, this is changing. This whole year, Windows has pretty much shown a slow but sure decent, with as much as 91.64% market share in April of this year down to less then 90% today.

Why is this important? Well, Microsoft has been under fire for years on end now, allegations and convictions for unfair business tactics and anti-competitive behavior have cost them billions in legal fees, fines and penalties. This is sure to spark a change within the ranks of Microsoft, where the old walls get broken down, and a new flag of cooperation is to be seen on the Redmond flagpole. Perhaps not so much because the end user is aware of the bad things Microsoft has been doing, but more because other vendors (like Apple) offer  better user experience on the desktop. Even the 0.83% share for Linux can be seen as truth to that statement, with the rise of user friendly distributions like the many Ubuntu versions.

Another important factor is the fact that many businesses are adopting an anti-vendor-lock in policy, where they do not wish to be dependent on just one software vendor and their course.

Another key factor is the ‘Vista factor’. Enthusiasm from many people not withstanding, a lot of people have even been heard making the dreaded ‘ME’ comparison earlier. Quite a few of the kinks have been worked out since that initial release, but consumers have long memories, and businesses do not like the heavy hardware requirements Vista has.

I’m not quite opening the champagne bottle just yet, but I am getting rather optimistic about the downward trend for windows. It should spark inovation in the offices of Microsoft, and inovation is the key to all progress.

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